About Us

A Need, Not a Want

We started with one simple but disruptive idea: rethink the way the world drinks.

For too long, social moments have revolved around alcohol. Whether it’s a party, a dinner, a date, a concert, a holiday gathering, or a quiet night at home, the default option has often been the same. But what if you want to be social without drinking? What if you want something in your hand that feels exciting, tastes delicious, and actually helps you feel good — without the alcohol?

That question led to the creation of our non-alcoholic functional social tonics.

The story began when a group of friends noticed a gap in their own lives. Some had watched loved ones deal with alcohol-related health issues. Others were simply rethinking their relationship with drinking. They were in their twenties, social, busy, and surrounded by opportunities to drink. But they kept running into the same problem: the non-alcoholic options available at the time felt like sacrifices. They were missing the main reason people often reach for a drink — the feeling.

They wanted something that could deliver a similar sense of relaxation, connection, and celebration, but from a flavorful, functional sip. Not a compromise. Not a boring alternative. Something that deserved its place at the table.

That was the beginning.

The First of Its Kind

We set out to create an organic social tonic crafted with stress-relieving, mood-boosting ingredients. The goal was simple: to offer a similar experience people usually seek from alcohol, but from a drink that supports a lighter, more mindful lifestyle.

After years of refining our blend of adaptogens, nootropics, and botanicals, we developed a formula designed to achieve the optimal feel-good “float” effect. At the forefront of that feeling are six functional ingredients, carefully chosen for the way they work together. Then came the flavors: fresh, fruit-forward, and refreshing, made to taste like something you actually look forward to.

We launched with a small line of fruit-forward flavors and have since expanded into more. Along the way, our sips have shown up in thousands of stores and social spaces across the country. But more importantly, they’ve shown up in people’s lives — in moments of celebration, relaxation, connection, and change.

We are proud to be one of the fastest-growing beverage categories in the United States, but our real measure of success is how people feel when they drink with us.

For Our Family

We’re not just boxing up beverages. We’re inspiring a movement of moderation and mindfulness.

At our core, we’re here to support a healthy, happy world — and that starts with you. We believe everyone deserves to feel relaxed, present, and celebrated. Whether you’re cutting back on alcohol, taking a break, or simply exploring a lighter option, you should never feel ostracized or unsure. You should feel confident, included, and free to enjoy the moment in your own way.

That’s why we put our community first. From the organic ingredients we source, to the floaty feelings they create, to the moments shared over our sips, we are here to put you first. We want to know what you love and what we can improve. We want to hear your stories, your favorite flavors, and the moments you’ve created with a can in your hand.

Happy in Your Own

We believe in being comfortable in your own skin. We believe in feeling good about your choices. We believe in a life where you don’t have to choose between being social and being true to yourself.

Our name may not be the point here, but our purpose is: everyone deserves to feel relaxed, present, and celebrated. That is our north star. It reminds us why we exist in the first place. It reminds us that drinking less doesn’t mean missing out. It means opening up a new way to connect, unwind, and celebrate.

Gone are the days of feeling left out or unsure when choosing not to drink. There is a new option. There is a new way to raise a toast. There is a new way to feel the float.

Float Family First

Creating the best possible experience for our community is at the center of everything we do.

We care about what goes into every can. We care about how it makes you feel. We care about the moments you share with it. And we care about making the entire experience easy, affordable, and enjoyable — from the moment you land on our site to the moment your order arrives.

That’s why we offer:

• Free worldwide shipping on every order

• No extra duties or fees for you

• Orders typically dispatched within 1–3 days

• Estimated delivery within 6–12 days

• 60-day returns

• Refunds typically processed within 5–10 days

• USD pricing

• Support through our Contact page

We want shopping with us to feel as good as sipping with us.

More Than a Drink

This is more than a beverage. It’s a shift in culture. It’s a celebration of moderation. It’s a way to be social without alcohol and still feel like you’re part of something special.

Whether you’re sober curious, cutting back, taking a night off, or simply looking for a lighter option, you are welcome here. You don’t need a reason. You don’t need to explain. You just need to want something that tastes good, feels good, and fits the life you want to live.

Raise a Toast to Life Never Wasted

We believe life is too precious to spend feeling off, anxious, or left out. We believe in moments that feel good and memories you actually remember. We believe in laughter, connection, and the simple joy of a cold, refreshing sip.

So here’s to feeling the float.
Here’s to being happy in your own.
Here’s to raising a toast to life never wasted.

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